How much could you make from a sync licensing deal ?
If this is a question you’d like an answer to, look no further than our latest white paper:
Music synchronization has become an increasingly sought-after source of revenue for rights holders. Although in 2023 it only accounted for 2.2% of the global music industry’s revenues, according to IFPI, generating $0.6 billion compared to the $19.3 billion generated by streaming, on an individual scale, rights holders know that a significant number of streams are required for streaming to become truly lucrative.
Indeed, rights holders typically earn between $0.003 and $0.005 per stream. In comparison, a successful synchronization placement can generate revenue ranging from a few hundred to several hundred thousand dollars for a single contract. That is why, in this guide, we offer you in-depth insights on how to assess the value of your track in the synchronization market.
In this white paper, you will learn:
- The difference between various rights in the music industry
- What the MFN clause is
- What one-stop deals, and easy clear deals are
- How to determine a synchronization fee
- How synchronization works in film, advertising, and the gaming industry
- What the future holds for music synchronization
All this and much more! Download your copy of this white paper below.